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Feb 11

We humans want something easy and comfortable. We want easy money as much as possible. That is why Ponzi schemes and fraudulent pyramidal money-draining schemes are popular in the world. Look at the list of victims in these Ponzi schemes – highly educated professionals, rich established businessmen, well-known writers, former politicians, Hollywood giants, and the like.  The demand for an easy money-making activity is very common in almost all societies. Governments even outlawed such activities and courts refuse to enforce such contracts for being contrary to morals. In the online world, the desire for easy money could easily be seen. Several indicators are the popularity of online gambling websites and the use of robotic content in search engine optimization. The main contributor at chandlerturner.com wrote – unless crafted properly, readers are predisposed to ignore information on your website. In creating content, the rule is that – the content maker should attract both the search engine spiders and customers. In attracting the search engine spiders, the writer or content maker should create something original and containing relevant keywords. The search engine spiders will surely detect the copy-pasted and plagiarized contents.  These spiders will simply flush out and ignore those contents which violate their prohibitions against black hat search engine optimization. On the other hand, writers and content makers should also attract the ordinary customers. Even if the content is considered as “search engine friendly”, it does not necessarily follow that the content is also “customer friendly”.

As explained in the above paragraph, we tend to seek for some goods and activities which make life much easier for us. Robotic content is getting more common these days.  These contents are produced by computer programs. Of course, the contents were either taken from older ones (changing of words) or that they are simply combinations of existing contents. Let’s say that the website is selling tea. The computer robots will simply search the web for numerous contents and different content parts to form aggregate of words appearing to be originals. It can happen that the first paragraph is dealing with generic tea and the second paragraph was culled from one of Anne Rice’s novels. This is only one of many problems related to robotic content. If you browse the sites containing such contents, you would notice the proliferation of sentences which appear to be detached from the paragraph or words appear to be detached from the sentences. What is the cause of it? The robotic content makers simply change the existing words with synonyms. The internet provides a global audience that challenges anyone creating content (softconference.com). We cannot simply depend on robotic content generators to create audience-catching contents.

Instead of depending on robotic content, we should be wise enough to accept human-generated content. While certain software could create sentences, these sentences are considered pseudo. Remember that a sentence is one complete thought. While machines can generate tons of words and sentences, such generated materials are just bunches of nonsense contents or a collection of entangled letters. Word salads are not considered as appropriate contents. The customers, who will end up judging whether to take contents seriously or not, will simply click the back button if they see that the site is filled with nonsense contents designed to grab attention of search engine spiders only.

With the growth of online environments like MySpace, Second Life, World of Warcraft, Wikipedia, blogs, online support groups, and open source development communities, the web is no longer just about information (hcii.cmu.edu). The information for the website viewers should be readable and enjoyable. Remember that search engine spiders are not the only ones checking what you place in your website. The problem faced by many website owners is tough given the rising competition to stay on top. Check your free flash website templates and your contents to make sure that everyone checking your website is satisfied. Moreover, you should never be dependent on robotic content generators. There is no such thing as easy money online. One should exert effort – like generating human content – to stay on top.

Check out these pages:

Feb 06

As online business owners, there is a need to study what the expert made to better progress in our online business endeavor. We cannot simply rely on our personal whims and instincts if the problem at stake is how to make profits. That is why bars and restaurants look up to the more established ones to understand how they can progress. They sometimes copy the design concept of an established bar but modify some parts so as not to appear like a copycat. A certain powerful design concept started somewhere in the world. A logo for example is not something thought about by the businessman. The logo was first created a long time ago to help customer distinguish products from others. People are making logos and placing them as business symbols unknowingly because some people long time ago found the method efficient. The same is true in website design. There would always be someone or some company which started a system, method, or style and the same was copied or modified by others. The New York Times nytimes.com is one good site where one can learn a lot in website design. Despite the fact that the site is constantly busy, the items found there are always readable as if they were magically placed there for everyone’s consumption. The use of blue text over white background and black text over white background is perfected by the newspaper website. The website viewer can easily locate the search engine, the navigation tool bar, and the footer section. Moreover, all the images (despite the volume) are properly placed so that everyone can enjoy viewing them. What are the things one can learn from the navigation features of the New York Times website? See here

 

First, observe that the navigation tool bar is found on the uppermost left section of the frame. The arrangement is simple and that the transition effects are not confusing. If you are serious about doing online business, you have to place much attention on the navigation tool bar because people or your visitors would like to know and see what you can offer them. If they don’t see anything, you better not expect them to participate in viewing the contents of the site. Aside from the perfect horizontal arrangement of the navigation buttons, the navigation links always lead to somewhere and there are no dead links found in the site. As a website owner, you should know by now that dead links are taboo in the website design community. Having dead links or links-to-nowhere would bring your website to close scrutiny from sites like webpagesthatsuck.com and other websites which consider criticizing website design as their business or hobby.

 

Second, despite the fact that the site is saturated with information, pages, subpages, links, etc., the department managing the site made sure that everything is free from defects. Website managers should emulate such a style. Because of our natural desire for convenience, we merely accept the links provided by our advertisers, search engine optimization experts etc. The problem with this approach is that bad links or poor links might be inserted and they can ruin the website business. We suggest that you the business owner should concoct a system which checks or double checks the links provided by the advertisers and the search engine optimization experts so that your free flash websites remain good at all times.

Sources:

Feb 05

The internet truly evolved free speech in a way that individuals, communities and even small companies can set up their own news website with a small capital on hand. Conspiracy theorists often brand the major news websites as extensions of major corporations. Thanks to the internet, we now have what academicians call citizen journalism. Small businesses set up news websites to promote their businesses like what big companies do when they set up their media outlets. In their quest for more customers and more profits, current events and opinions are constantly being fed into these sites. Communities, on the other hand, set up news websites to bring their opinions closer to the general public and make them more visible to the people. Individuals are also setting up their news websites to have their say about current events and promote whatever ideas they have in mind. At the back of all the news making and controversies being discussed in such sites, there are also advertisers who are willing to pay such websites depending on the number of viewers checking out the site at a given time. In other words, the website owners or the news website managers should do something to reach more people so that they can get more advertising revenues in return. That is how social networking websites come in the picture. Aside from one’s perfectly crafted free flash template, the website owner should also bring his website much closer to his target audience via the social networking websites. Why?

1)      The Social Networks do have a “Multiplying Effect”

Everyone who has an account in Twitter and Facebook.com understand the multiplying effect in these websites. Once you place content – a status, a picture, a video, or a link – on one’s page, the same content will be seen by others. The others are not only the select few you added as friends but the others could be other people (who might be friends of your select few or followers of your followers).  In 1webdesigner.com, the contributor wrote that what you (the website businessman) need to do is successfully integrate your social media and networks into your site, because nowadays, people will spread what they love on these sites, and you need to be there! We strongly agree to that. In running a news website, you need people who can spread your ideas and website without paying them in the first place. If they like what you wrote or what your writers wrote, then there is a much higher tendency that they will spread the links and messages like wildfire. That is the beauty of the social networking websites.

2)      News Grow in Social Networking Sites

One of the keys to integrating social media into an organization is the effective use of third-party tools to post and schedule content while monitoring your efforts across networks (kcnn.org). In running news website to gain advertising profits, there is a need for others to judge your work. In the past, the system is that opinions posted in newspapers and magazines could be rebutted by writing to the editor. Of course, we know that the letters are not read unless you are Ted Kennedy or Ronald Reagan.  The social networking sites serve as an opinion center or rebuttal center for whatever you news you place in your news website. If you look closely, you would notice that the counter-comments, rebuttals, or other text contents add more to the popularity of the news websites. The ensuing controversy, in other words, piles up user-generated content which also adds value to your website.

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Feb 04

The 2012 Election season is in! Armed with their different campaign platforms, the Republican candidates battled it out in three states already. What is different from this election from four years ago is not in the campaign slogans, but the fact that everyone is participating through their personal websites and social networking accounts. The supporters of the candidates compete for the most stunning and the most graceful political websites. Templates designers, on the other hand, are busy creating the best political templates to attract the most number of people. Four years ago, the internet activity is much lesser. Few people then campaign using their websites and social networking sites. However, the two grassroots movement which sprung in the United States – the Tea Party Movement and the Occupy Wall Street Movement – showed that the internet is important if an individual wants to influence or at least affect the public discourse. As of now, the top political websites in the United States are the political news sites and major political commentator sites. A good list could be found in pcmag.com. However, we predict that the individual political donor websites and the grassroots sites will surge in popularity in the middle of the campaign season. January is still considered as the initial month of the primary season. What can we expect from the templates designers in the weeks and months leading to the general election this November?

1) Improvement in the Donation Sites

Community-based organizing is leading to the emergence of a new demand – website templates which are simple but secure enough for money gathering purposes. Community leaders are expecting templates designers to make good in their promise to create more flash website templates so that they can conduct online “money bombs” for their candidates. In fact, the small donation sites were very important during the midterm election two years ago. The elections brought in the best and the brightest minds back in the conservative movement. There were some security problems then. The good thing is that the templates designers learned their lessons and they are now creating fraud-free donor sites for individuals and communities to make handsome donations to their candidates.

2) The designs are getting better

The designs of political websites are even getting better these days. Four years ago, most political or campaign sites were made by fresh graduates from information technology schools. The campaign managers then ordered that the sites should be as simple as possible so as to mask the impression of “grandiosity”.  The best political designs are those which can attract the most number of people possible. There were some campaign managers during the midterm elections who experimented on modernist designs, and they were able to get a lot of supporters or volunteers with the help of those brilliant designs. In the next few months, we would be expecting more websites and better looking campaign sites as the competition between and among the candidates get tougher.

3) Much attention on the Information Structure

Four years ago, there were very few texts found in the political websites. So as not to avoid downloading problems, the website designers used links to connect website viewers and visitors to relevant websites discussing something about a particular candidate. Thanks to improvements and developments in information structure, political websites could contain as much information as the candidate wants. Audio, video, images and texts could now be properly arranged in one website so as not to get or attach other websites for content purposes. The main websites of the candidates could attest the developments in information structure technology. We predict that the website ranker ebizmba.com would observe the dramatic changes in the political campaign websites this 2012.

References:

Feb 02

The political websites are maturing as the election process gradually embraces modern information technology. The United States of America is the only country in the world wherein individual participation in the election process is considered a birth right. No committees or organizations can control what an individual does or says about a certain candidate especially during the election season. The 2008 election cycle is the first time we saw how the internet is used by individuals to voice out their opinion about a particular candidate. The 2012 election cycle is now full blown and we are seeing a wonderful resurgence of internet usage for political purposes. However, there are plenty of differences we can point out as to the usage of websites for such purposes. Let’s discuss them one by one.

First, back in 2008, the political websites are under the control of the political parties and the so-called political action committees. Individual participants get to showcase their opinions if they log in to a particular website subject to the approval of ranking members of the political party or the people in charge of the website. 2012 is much different because individuals get to have their own political website thanks to the emergence of templates design websites. These websites provide the necessary free flash website templates or predesigned website background to help you begin creating a website which can convey whatever message you wish to convey. That is why some templates designers are promoting their creations not to politicians or their minions but to ordinary individuals who want to make a say to today’s electoral process. In the website deltacreations.com, the contributor commented that while politicians and their campaign manager are the primary clients for political websites, we cannot deny the fact that there are also individuals who want to download free templates to give them a platform to voice out their opinions.

Second, only few 2008 political websites contain donation boxes and emailing lists. The websites then serve as banners which informed the public about the schedule of the campaign bus or the schedule of the politician’s speech. Video links were present in some politico sites but not in all. However, 2012 sees an emergence of politico websites complete with newsletters and emailing lists. The newsletters serve as collecting vessels for emails of supporters, donors, and supporters. Through the newsletters, you can get enough emails to build a list. If you need to send message about your particular candidate, you can easily send them. Besides, the email addresses could contain a huge number of people who are more than willing to donate to your candidate. You can send those letters and the links to the main campaign site where they can donate whatever they want to give your candidate.

Third, back in 2008, the grassroots movements did not have that much effect. The Tea Party and the Occupy Wall Street, which grew up in the internet, were not heard of then. In other words, politics was quite traditional then and the effect of the internet was not yet seen. 2010 and 2011 saw the effect of the internet from the American Tea Party to the Arab Spring. That is why we are going to witness the effect of these individual political websites to the general 2012 elections.

Sources:

  1. http://www.deltacreations.com/political_website_design.html
  2. http://www.onlinecandidate.com/
Jan 31

According to Wikipedia.org, web banners function the same way as traditional advertisements are intended to function: notifying customers of the product or service and presenting reasons why the customer should choose the product. Website designers then ignored banners because of the old notion of “wholesale advertising” or that the website is the best advertisement. The chaotic advertising strategies then caused the specialization of website advertising. In fact, many companies hire people to properly study the best location or the best strategy for website advertising. In the past, the website designers simply placed the advertisement or the catch lines on the most conspicuous location in the website. There was no such as advertising strategy then, there was only advertising. As time goes by and the internet business competition got tougher, there was then a call for better ways to advertise. Professional website designers began to specialize in particular advertising fields so as to fix the chaos. Templates designers who are most affected with the growing standards in website design started devising ways to perfect the website areas to properly advertise. In some templates design sites, the website viewers are given options to screen the templates as to location of website banner – footer section, header section, page contents area, introductory box etc. What are the principles you should know to guide you in choosing the location of your website banner for your next website upgrade?

 

First, web banners and web banner ad design for advertising your web business need to drive web traffic to your website (justgothere.com). If you opt to place your website banner in some advertising or third-party websites, it is very important that the banner attracts or is attractive. If your website banner appears like a chunk of colors placed in a rectangular box, you should not expect people to visit your website. They will think – “if the banner appears dangerous, then the site could be dangerous”. No one will trust the other pages or the website if the same (the banner) appears ridiculous and poorly crafted.

Second, the design of the banner should be remarkable, new, and striking. Your entire website renovation program would be rendered useless if the banner serves to shoo away the customers. The reason is given at entheosweb.com. According to the writer, it (web banner) is often the first thing a person sees when he opens the website. Of course, there is much attention placed on the web banner because it is really indeed the first website part seen by the website viewer upon opening the web page. That is why the major websites Google.com, Yahoo.com, Facebook.com, and Craigslist.com place the web banner on a location which could surely catch the attention of website visitors.

Third, in renovating your website, we suggest that you place more attention on the development of the website banner because the same is a very good investment to begin with. In the past, website developers often deliberately fail to set up animated or nice-looking web banners because of fear of bandwidth difficulty. Such fear is only present among website developers operating in third world countries. Nowadays, most computers and internet service providers are improving rapidly, and the issue of slow bandwidth had been literally wiped out by technology.  That is why the writer at entheosweb.com suggested that website owners should use the blockbuster technology Photoshop to make sure that the website appears attractive at all times.

References:

Jan 21

Free flash website templates made creation of one’s own site easy. Business-minded individuals are now able to set-up online shops with less capital. The first step in making money online is to set up one’s site. However, this is not the end of the story. Simply creating a site does not necessarily mean that business will be a success. Target consumers must be reached. They must also be aware of the business’ existence. To achieve this, marketing strategies have to be employed.

Managing one’s website is a full time job. You must filter the contents of your site and take into consideration the different perceptions of your potential clients. The website will reflect the image of the business thus in designing the website; the owners must clearly have a projected image in mind that they want to position. Positioning techniques deal with the place the products occupies in the consumers’ minds relative to competing products. The homepage of the business is the source of first impression of the consumers.  The site must be created to impress. It must contain relevant parts that will aid the consumers in their consumption decisions. The layout could incorporate pictures, videos and even news that will attract the interest of visitors.

A marketing technique that is proven to be effective in improving website design is content marketing. Content marketing provides information that may educate readers. It may provide pieces of advice, tips on practicality and current events. These articles are subtle tool that can influence the buying-process of your consumers. It will help them solidify their decision to buy from you.

Incorporating articles into your website will bring your site to a different level. The articles can be about industry news, how-to-guides, checklists, blogs, white papers, webinars or cool popular articles about the current trends. Content marketing generates leads, enhance brand’s visibility, and puts the company’s expertise on display. These articles bring credibility to your site. Another advantage of including these articles is that your business gives the image of being relevant.

Aside from informing and educating your potential clients, these articles will bring in traffic to your site. The articles must be capable of offering some form of value to readers. The articles may appear to be neutral as it uses research, comparative analysis, tips and the like but in reality it is not. The article should subtly feature your product so as to convince readers that they want and need your product. Inserting articles in your site is a search engine optimization tool. The articles that you feature or posts in your site have keywords or tags that will make your site on the radar of various search engines. It will increase the probability that your site can be discovered by potential customers.

Content marketing is crowned the king in online marketing strategies. It is an ingenious way to sway potential clients to engage business with you. It is a marketing technique that benefits both the consumer and the business. The consumer learns something from high quality articles; while the business is given more opportunity to earn higher profits.

Sources:

http://www.redrocketmedia.co.uk/blog/how-news-content-marketing-can-drive-traffic-to-your-website/

http://www.roxblogs.com/how-to-use-articles-to-drive-traffic-to-your-internet-marketing-site/

Jan 17

A grid pertains to a pattern of regularly spaced horizontal and vertical lines. It is a design that creates an impression of structure and order. Grid designs are usually associated with the layout of a newspaper. It has columns and one can immediately see the partitions and classifications of articles and pictures. This type of layout can also be used for websites. It is actually the most common form of layout that one can choose from in free flash templates. The commonality of the grid design is premised on its simplicity. Even an amateur can customize the grid layout that he or she has chosen from various free flash templates. It gives the designer a logical template to build a site on.

A major advantage in using grid design layout is that it gives off a clean and orderly feel to your site. Grid designs can be simple or it can be complex. In using one, it is better to think of appropriate partitions of your site. If you want to emphasize partitions then the gutters or the space between columns and rows can be increased or decreased as the case may be. Another advantage in using grids is that the design is user friendly that it becomes effective to communicate to your audience.

If you are contemplating whether to use grid design layouts, here are the instances when you are better off using the layout:

  • It is better to use grid design if you are new in creating a website.  As mentioned earlier, grid layout provides a logical guide on how to create your site. The grid template will help you visualize the parts or portions of your site. For instance, you can imagine where to position updates or promotions; where to place news articles; the placing of links and social network links; and the blog content itself. Grid design has a straight forward approach. You need not be an expert to understand how the design works.

 

  • The grid design is simple for the user to follow but it is also flexible to allow the user to exercise creativity by tinkering with the columns and rows. Moreover, grid design layouts are manageable. It means that you can easily dress it up or edit it whenever and however you like it. The design is truly efficient as it maximizes the space in your website and provides order.

 

  • Grid designs are user-friendly and if you have wide array of products to offer, this design is the best.  If you have wide array of product lines and services, grid design is the best. It presents your products in an orderly manner just like in catalogues. A potential customer will not be confused with the layout because the layout itself is the map on how they should navigate your page. If the image that you want to project to your customers and potential clients is that you are straight-forward, orderly, convenient and easily accessible then grid design layout is for you.

Sources:

http://sixrevisions.com/web_design/a-brief-look-at-grid-based-layouts-in-web-design/

http://annemich.posterous.com/to-grid-or-not-to-grid-advantages-and-disadva>

Jan 13

Knowing the right position for the comments portion is vital for an online business. As much as possible your comments page should not be hidden in order for the search engine crawlers to gain access to these posts in an instant. The best thing about comments is that they are the so called “favorites” of various search engines. This is the main reason why online stores are encouraging their regular web visitors to post something on their web site.

If you opt to make use of free website templates as the framework within which you can build your company web page, it is a must that you know where to place the comments section. Several web sites prefer to disable the posting features of their page because they are not sure whether they will be receiving positive or negative comments regarding the products and services that they are marketing.

On the other hand, several bold and daring company web sites prefer to place the comments section on their home page. This is a wonderful decision provided the comments that you have are mostly positive remarks and commendations regarding your online company. Remember that the main purpose why you built the web site in the first place is to capture the attention of your target audience for them to check out the features of your merchandise and consequently, place an order for these items.

With the right web design, you can surely attract the online readers to post something on your comment page. The most common practice of product web sites is to place the comments on a separate page preferably entitled “What people think about the business” but there are also those which incorporate the same on the “About us” portion. If you are maintaining a business blog, it would be best to enable the online surfers to participate in giving out their own relevant experiences or valuable ideas regarding the topic that you have posted in your blog.

You cannot possibly gauge the effectiveness of your company branding as well as the ads and promotional tools that you utilize for your business if you do not have an available portion in your site where people can post their own opinions. These posts are vital in giving you an idea as to whether or not people are interested in what you are promoting. It does not really matter whether some of these posts are criticisms or commendations; what matters is that you are given the assurance that online users take time in browsing through your page.

When you are into blogging, it is a must that you regularly update your web articles and if there are comments, tips or any suggestions that you see on your web site, it is only right that you acknowledge the efforts of the online reader. If there are questions that were raised and the user left his contact number or email address then you should immediately send an email answering all his questions. You should also thank the user for taking time to read your web article.

Click here for more:

http://www.evolutionarydesigns.net/blog/2011/11/23/importance-comment-section-styling/

and

http://www.1stwebdesigner.com/wordpress/33-wordpress-plugins-to-power-up-your-comment-section/

Jan 10

The Chinese New Year is in and everyone is celebrating. Accompanying the celebrations are the preparations. The monasteries and templates both here in the United States and in the Oriental countries are cleaning even the public roads adjoining the temples to make sure that the visitors would enjoy relaxing and memorable visits. The restaurants are changing their menus or preparing their specialty menus for everyone to enjoy and see. The travel agencies are also beefing up their programs and contacting their connections to make sure that they can satisfy the surge in demand especially because many companies are giving a three-day or even a long weekend for their employees (those companies owned by Chinese nationals or people of Chinese ancestry operating in the United States). How about the website owner? It would be absurd if the online businessman does not cash in the surge in demand. He would lose a lot of potential clients for failing to do so. Let’s take a look at the top three water dragon design inspiration for free website templates which would surely catch the attention of clients these days.

The first design is provided by hiphoprepublicantv.ning.com. Look at the image below. This image could be inserted as your background image or transformed into a company logo for the Chinese New Year Celebration. The details of the image are so astonishing that it can surely raise eyebrows.  The blue dragon covers the sun or a light source. For the ordinary website viewer, he will see a dragon which can cover the light source. The dragon symbolizes what is good and what is brilliant about the internet. The dragon is the website which can outdo or outshine whatever obstacle there is. In the United States, the light source symbolizes the laws – SOPA and PIPA – which can bring down the internet or curtail the creativity of individuals online. The dragon covering the light source refers to the website which can outshine the incoming troubles. For a website owner who wants to make a political statement about the proposed regulations pending in the US House of Representatives, the image is a truly inspiring one for one’s next website renovation. Take a look here

The second image in our list could be found in the website blingcheese.com. The image portrays a proud blue dragon – look at the protruding chest, the open mouth and the wavy wings. Again, the dragon here symbolizes the website owner or the website. Despite the hardships in doing business in the competitive online world, he should always be proud to showcase his products and he should be proud of every penny he earns in his online business endeavor. The coldness of the business community should never be a reason to lose hope online. Like the image above, this one can be used as a centerpiece image or a header image. If you opt to hire a professional website designer to build a Chinese New Year website, you should show the image to him so that he knows where to begin in his website design.

                        Another inspiring image found in the internet and which could be used for one’s next website renovation could be downloaded from the website spiritblogger.wordpress.com. The image shows a female shaman holding a supposedly tamed baby water dragon. The image is definitely not something arising from Oriental folklore or mythology. The background and the images show that the inspiration originated from the West. The online businessman is symbolized by the lady while the competitive nature of the internet is shown by the dragon. The businessman controlling the internet is a good showcase this Chinese New Year. Despite the competitive nature of the internet and the toughening of the market, the online businessman should still operate gracefully to make sure that everything is doing well.

Sources: